Air France Passengers Now Able to Sign up with BlueBiz

Apparently all Air France passengers are now able to sign up to BlueBiz, which is KLM’s existing corporate benefit program. Before, only KLM customers had been able to take part in the BlueBiz loyalty scheme. However, now Air France passengers in the UK and Ireland can sign up as well.

This joint corporate benefit scheme is aimed at small and medium enterprises. Blue Credits can be earned for the company every time an employee travels with Air France or KLM. These points are earned in addition to an employee’s individual Flying Blue Miles for the Air France KLM frequent flyer program.

The Blue Credits can, of course, be converted into flights and upgrades to any destination in the airline’s global network. The number earned varies according to the route flown and class of travel. The program is free to join, and there is no minimum number of trips to be made to stay in the program.

Air France KLM’s VP of corporate and distribution, Jean Wieviorka, said small and medium enterprises are looking for an easy to use corporate benefits program that enables them to make additional savings on their travel budget. By developing a new program that is designed on the best characteristics of the former Air France and KLM programs, the group offers small and medium sized businesses extended coverage of its entire network and partners.

Many airlines just like Air France are starting to offer expended loyal programs. The more loyal customers that an airline has, the more passengers it can expect to get. Of course, it’s easy to see why airlines are going after companies more than they are going after individual flyers. Business travel is how most airlines make most of their money.